If you’re not making a profit in the first three years in business, technically, your business is a hobby. There would be nothing wrong with that if you designed it that way. But, maybe you don’t want a hobby business; you are a change maker driven by making more impact. It’s one thing to start…
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Numerous stats show that customer retention is a key component of a business’s growth strategy. Especially during these turbulent economic times. Companies spend a lot on keeping customers coming back for more. However, a lot of companies don’t see their existing customers as a form of regular income. They spend more money on trying to…
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The end of the year is approaching and many business owners are feeling the pressure of making 2021 a strong year. At the same time, planning for 2022 has already begun. Here are some tips to make the most of the last few months of the year and avoid getting overwhelmed in this busy time…
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Whether your company is brand new or well-established, you’ll always need to implement strategies for brand awareness and attracting new audiences. To increase your reach and widen your audience among potential customers who haven’t heard of your company yet, you’ll want to focus on using the most effective resources at your disposal. What is the…
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Is it time to uncover your hidden revenue channels? One of the common mistakes entrepreneurs and business owners make is to chase the hottest trends, rather than follow the tried and true paths to cash. There is so much focus on the ‘shiny and new’ that people often overlook the most obvious revenue channels that…
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