Insight & Wisdom

for creating sucess.

Meet Michela

In the age of social media, every professional has the opportunity to build and grow a strong personal brand. Like a corporate brand, your personal brand tells the world exactly what you stand for and showcases your skills and expertise. Many experts advise just being yourself when you’re determining what your brand should be, but…

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Michela Quilici presents a marketing webinar for entrepreneurs at Vancouver Business Network. In this training, business owners learn how to stop chasing and start magnetizing their buyers. It’s not about finding clients, it’s about creating your business in the right way, so they find you. Whether you are the face of your business, or directly responsible…

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Ever wonder about the secret to becoming an iconic brand? Curious about how, for example, Ralph Lauren began as a colorful-tie salesman, and ultimately became… …“the most famous one-man brand on the planet” …“the fashion world’s reigning superpower” …“a dream-maker who has netted billions[?]” [1] There are many aspects of the secret, but you might be surprised to learn…

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Brand positioning, more than any other factor, determines your ability to attract qualified buyers, maintain their interest and, ultimately, land them as customers. In this article, I share my 7 steps to master brand positioning – because if your positioning is out of alignment, you’re missing countless opportunities for, both, paying customers and, in essence,…

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Each time we step into every communications situation it is an opportunity to inspire, influence and motivate others. Whether you are networking, delivering a presentation or workshop, in sales conversations or written proposals, on phone calls, email exchanges, or casual conversations. Every day we are on a stage delivering a message. That stage can also…

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