Insight & Wisdom

for creating sucess.

Meet Michela

Visibility is not the same as getting clients. Getting visibility is easy. All you need to do is show up. People can’t buy from you, if they can’t find you, right? But, visibility is not enough; it’s just the first step. Visibility alone doesn’t get clients.  Knowing how to turn your visibility into profitability is…

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Your elevator pitch (or business statement) isn’t static. As a business grows and changes, new priorities and goals often emerge, so its mission and vision statements need regular evaluation and adjusting in order to remain effective and help the business succeed. Of course, it can be difficult to decide where to start and how much…

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One of the most pertinent challenges for coaching professionals is securing a consistent stream of new clients.  From networking and referrals to content marketing and social media outreach, coaches can employ a myriad of techniques to attract potential clients.  However, uncovering the ultimate strategy that consistently brings in qualified leads is a game-changer for a…

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Networking is one of the most critical skills for a business owner to master. A single connection can sometimes be the key that opens the door to the next leg of your professional journey, which is why developing a solid networking pitch is so essential. Fortunately, every meeting with a new connection allows you to…

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There are two big issues when it comes to marketing your services: The first is learning the strategies and tactics to attract clients. The second is all the issues that prevent us from taking action to attract clients.  Issues like the fear of being seen, not feeling confident about your messaging or thinking that you…

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