For most of my career, I worked behind the curtains. Other people’s names went on the door. I sat in the room when the numbers came in and the founder turned around and asked, “So what do we do now?” I’ve spent twenty-six years behind the scenes of companies that scaled, and I think it’s…
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In 1997, Steve Jobs walked back into Apple after twelve years away. The company was 90 days from bankruptcy. He spent the first few weeks doing what most incoming CEOs do. He met with the product teams, reviewed the pipeline, walked the floor, and listened to the roadmaps. Then he called an all-hands meeting, went…
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(And why the business advice you’re being given is probably one step ahead of where you are) In October 2008, Howard Schultz spent thirty million dollars on a three-day conference. Ten million… a day. He did this three weeks after Lehman Brothers collapsed, in a quarter where Starbucks profits had fallen ninety-seven percent against the…
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You’ve hit the revenue goal, implemented the strategy, hired the coach, followed the framework step by step, and you’re more exhausted and busier than you’ve ever been, wondering why growth feels like pushing a boulder uphill instead of building momentum. You’ve Done Everything Right. So Why Does Your Business Still Feel This Hard? Here’s what…
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One of the biggest misconceptions about building a business is that growth simply comes from working harder or getting more clients. In reality, businesses tend to grow through distinct stages, and each stage asks something different of the founder. What works in the beginning often becomes exactly what starts to limit you later. I see…
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For over a decade and a half, I’ve worked with many business owners who built solid, successful referral-based businesses without ever needing sophisticated marketing systems. They grew through referrals, through BNI, through long-standing partnerships and reputation. Their business expanded because people trusted them, recommended them, and spoke highly of the results they delivered. They are…
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