I’m deeply humbled to share that I’ve been selected as the recipient of the Speaker of the Year Award 2025 – Business Growth & Self-Leadership, presented by the Excellence Awards as part of Dr. Yasemin Yazan LLC. This recognition means a great deal to me as it reflects the work I’ve been privileged to do…
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This month, I had the incredible honor of serving as a judge for the TEDxVUAmsterdam Student Pitch Night at Vrije Universiteit Amsterdam. The experience was nothing short of inspiring, and I left with a profound sense of optimism about the future. The energy in the room, the passion of the students, and the creativity that…
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In this blog, I want to dive deep into a game-changing principle that revolutionized my business: the magic of clear messaging. If your marketing message is muddled, trust me, your audience won’t get curious and lean in. They’ll bounce off faster than you can say “click.” So, let’s break it down and unleash the charm…
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Your elevator pitch (or business statement) isn’t static. As a business grows and changes, new priorities and goals often emerge, so its mission and vision statements need regular evaluation and adjusting in order to remain effective and help the business succeed. Of course, it can be difficult to decide where to start and how much…
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While it’s a challenge to summarize an entire business in a single statement, your company’s vision, mission and purpose need to be clearly and succinctly defined before it can be shared with your audience of customers, prospects, employees and other stakeholders. Writing a business statement may seem straightforward, but being transparent about what your business…
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Have you ever tried communicating with multiple people to find your message lost in translation? People are a mixed bag of tendencies, preferences, experiences and judgments about others. We all have a unique blend of learning and communication styles, behavioural patterns, motivational preferences, and personality types. Challenges arise when we need to work with others. …
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