I recently re-engaged with a client who I had previously worked with. He is the CEO of a fast-growing accounting and bookkeeping practice. The first-time around we worked on refining his marketing message so that all of his marketing collateral and sales communication was super aligned with what his firm represents. When presenting to prospects…
Read MoreLet’s take the pulse of where you are at, with your business growth: Do you believe you are doing a lot of marketing, but the results you’re getting are not what you expected them to be? Are you confused about why your revenues aren’t higher, more consistent, or more predictable than they are? Most people…
Read MoreWithout excitement for your business, you probably won’t be successful; however, passion alone won’t guarantee success. Many new entrepreneurs believe that if they simply develop their expertise, get the appropriate credentials, and become competent at what they are selling, the clients will start rolling in once they’ve hung their shingle, but sadly, that’s not the…
Read MoreDo you ever feel like you’re doing all the right things when it comes to marketing, but it’s still not producing the results you were expecting? Maybe you keep changing your message with the hope that something different might stick with your audience…this time? Or maybe you have clients coming in, but just not enough…
Read MoreWe all have blind spots that cause us to sabotage our own personal and business growth, and because they are blind spots we can’t see them. Alternatively, we all have an inner genius and brilliance inside of us, that we oftentimes have trouble seeing as well – but I’ll leave that topic for another post….
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