A business without marketing is no business at all. You won’t have cash flow if you’re not creating visibility and credibility for your product or service. There are two criteria that all successful business owners use to find the right customer. Learning how to reach and market to your customer is the key to gaining…
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Developing relationships with strategic alliances (referral or joint venture partners) is a great way for you to leverage your marketing message and amplify your sales efforts. Most business owners I talk to in my private business coaching practice don’t know how to go about finding good partners, so I’ve created a checklist for developing a…
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I can definitely relate to the life of the business owner, and the inevitable ebb and flow of Entrepreneurial life. There are many hurdles and unforeseen obstacles that need to be dealt with when you launch and grow a business, and as a business owner you rarely get into business knowing what the hardest parts…
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The journey of solo entrepreneurship can undoubtedly be an exciting one. You set your own hours, work from anywhere you want and answer to no one but yourself. On the flip side, because “solopreneurs” work alone, they often feel the emotional impact of isolation, loneliness and self-doubt. To combat this, it’s crucial to proactively seek…
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The second habit in Stephen Covey’s legendary book 7 Habits of Highly Effective People is “Begin With The End In Mind.” This principle is crucial for success, and is undoubtably one of the most shared characteristics that every super successful business shares. The idea behind beginning with the end in mind is based on the…
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It becomes impossible for business owners to focus on the things they need to know about scaling their business with ease, when they are stuck in the weeds of their business, putting out fires, have unending ‘to do’ lists, overflowing email inboxes, not enough hours in the day and never have any free time. I’ve…
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