Many service professionals I have the honour of serving in my business practice have come to me because they struggle to take their business to the next level. What they’ve discovered over time is that being skilled at their trade and having the right credentials in their chosen profession are not enough to generate profit…
Read MoreThis post was inspired by eWomenNetwork founder and self-made businesswoman Sandra Yancey. I heard her speak at a Vancouver summit and her journey of personal and professional development brought most of us in the room to tears. She stood before us raw with emotion and told the story of the struggles she endured when she…
Read MorePeople who do business seriously stand out from those who are ‘playing’ business, by following up and following through. According to Sandra Yancey, founder of the largest women’s network in North America, only 5% of people actually follow up when they say they will, 95% don’t. If you want a competitive advantage, follow up and…
Read MoreThere are a hundred and one tools and techniques that are used in marketing and business development. Some work better than others, but most, if not all, forget the fundamentals. Before a market will buy from you they must: 1. Know you 2. Trust you 3. Like you These are the fundamental steps of building…
Read MoreI was inspired to write this post after reading an article about John Mackey, co-founder and co-CEO of Whole Foods Market, in which he talks about conscious leadership, the role of leaders in organizations and the emerging paradigm of conscious capitalism. I saw him speak at The Art of Leadership Conference on the same topic…
Read MoreGuest post provided by: Sandra Garcia, Conscious Public Relations, Inc. Do you know why you are communicating something? It’s been a year and four months since I came up with the idea of “Conscious PR.” I had gone through a very interesting personal journey in 2011 in which I was torn between the image I…
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