Insight & Wisdom

for creating sucess.

Meet Michela

Customer acquisition can be expensive for a new business. It’s important to have loyal, repeat customers, but it can be difficult to find them without spending a large part of your budget. When you’re first starting out, though, doing this could break your bottom line. Fortunately, there are strategies you can implement to reduce the…

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Sales is a science that has been studied and well defined (by people much smarter than me!) In this post, I share 7 simple steps to convert prospects into clients. This is a blueprint for creating sales activities that have the potential to increase your conversion rates from 40% to 85%.

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A high percentage of people who opt to run their own business find themselves working longer hours for less money than the job they worked so hard to escape from. That’s not all bad news, though, because they at least have the freedom that they craved. They don’t have to answer to anyone. But It…

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While many small businesses in a broad range of industries perform well and are continuously profitable, 20% of small businesses fail in the first year, 50% go belly up after five years. According to the Small Business Administration, only 33% make it to 10 years or longer, and 95% of companies will never reach $1million…

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