There’s something magical that happens when your business makes the six-figure shift and crosses the $100K threshold. Not magical in a woo-woo way. Magical in a practical, life-changing way. At $100K annually, your business stops being an expensive hobby and becomes sustainable and scalable. You can finally pay yourself properly. You can invest in support….
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Visibility is not the same as getting clients. Getting visibility is easy. All you need to do is show up. People can’t buy from you, if they can’t find you, right? But, visibility is not enough; it’s just the first step. Visibility alone doesn’t get clients. Knowing how to turn your visibility into profitability is…
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In this blog, I want to dive deep into a game-changing principle that revolutionized my business: the magic of clear messaging. If your marketing message is muddled, trust me, your audience won’t get curious and lean in. They’ll bounce off faster than you can say “click.” So, let’s break it down and unleash the charm…
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Your elevator pitch (or business statement) isn’t static. As a business grows and changes, new priorities and goals often emerge, so its mission and vision statements need regular evaluation and adjusting in order to remain effective and help the business succeed. Of course, it can be difficult to decide where to start and how much…
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One of the most pertinent challenges for coaching professionals is securing a consistent stream of new clients. From networking and referrals to content marketing and social media outreach, coaches can employ a myriad of techniques to attract potential clients. However, uncovering the ultimate strategy that consistently brings in qualified leads is a game-changer for a…
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Networking is one of the most critical skills for a business owner to master. A single connection can sometimes be the key that opens the door to the next leg of your professional journey, which is why developing a solid networking pitch is so essential. Fortunately, every meeting with a new connection allows you to…
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