Stop Treading Water in your Business, and Start Creating Waves
I recently re-engaged with a client who I had previously worked with. He is the CEO of a fast-growing accounting and bookkeeping practice. The first-time around we worked on refining his marketing message so that all of his marketing collateral and sales communication...
Remembering the Titans: Focus on your Strengths
Let me start by saying that I am not a football expert, so if you’re a football fan you’ll have to forgive me for potentially butchering the football lingo as I tell my story. I am; however, an athlete who ‘gets’ the team sport dynamic and what it’s like being part of...
How to Say No, Without Feeling Guilty
I am a recovering over-giver. I won’t get into the details of why and the many layers of where this came from. But what I will say is that being an “over-giver” is a very common way that someone who is Highly Sensitive (like me) uses to cope with his or her sensitive...
Success Secrets from a Cactus
She reveals herself to me a little more each day. And I find myself eagerly anticipating her next growth spurt. To bear witness to this evolution is a miracle in itself. Especially because not long ago, she was withering away and I almost left her for dead. But...
I am Not an Expert. I am an Imposter.
For a long time, I resisted calling myself a marketing expert, despite the fact that I am. It’s not all that I am, but I am an expert in marketing nonetheless. The reality is that marketing chose me; I didn’t choose it. I was 16 years old when it happened. I was...
Stop Tolerating, Start Creating
If there were one theme for how I divinely merge my joyful overflow with my passion and personality, that theme would be – COURAGE TO STOP TOLERATING THE LIFE I HAVE AND START CREATING THE LIFE I WANT. If I had accepted my fate as a child who had developed a speech...
What a Park Bench taught me about Marketing and Sales
I met up with my friend and colleague Pauline recently. What I love about her the most is her sweet, no-nonsense demeanor and her tell-it-like-it-is dry humor delivered with such authenticity it’s inspiring. (I told her she was my beacon of truth and authenticity and...
He said my Proposal was too Rich for his Blood!
I was in a session with one of my clients recently. Amy is a business owner with 25 years deep experience and a pioneer in her field. She has a Masters Degree and sits on several Boards. This is one powerful lady! She showed up at our coaching session angry and...
Would you Rather be Brave or be Broke? One Simple Truth about Marketing your Business.
I still remember how I felt when I hung up the phone that day. I felt as thought I had been broken open and I felt a rush of infinite possibilities about what was offered to me. I was honoured for having being approached and overcome with self-doubt, which was slowly...
Not all Clients are Worthy of your Time
I was three years into it, and my business was doing fairly well. I had survived the emotional rollercoaster of grueling through the ‘pre-launch’ branding and service development phase, the elated ‘birthing of my business concept’ stage, and the dip of ‘oh crap this...