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The Power To Be Heard

The Power To Be Heard

Have you even been told to ‘sit down and shut up’? Have you ever been stifled for words? Have you ever lost trust with your partner or workplace/confidant? Chances are, you’ve lost your power; the power to express opinions, suggestions and fears -- and ultimately the...

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Business Approaches That Matter: 11 Things Leaders Should Know

Business Approaches That Matter: 11 Things Leaders Should Know

Everyone needs to get some solid business advice from a trusted friend or partner at some point in their lives. Unfortunately, not everyone takes the time to listen — or hears, but decides to go their own way. It is the times when we chose to charge off to try an...

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Being Coached

Being Coached

Being coached isn’t easy; I get it. It can feel a lot like criticism, and criticism can feel cold, especially when it’s coming from someone you don’t know very well. But when you’re coachable, it can be the very thing that leads you to your next opportunity. You don’t...

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An Effective Marketing Plan Starts With Your Message

An Effective Marketing Plan Starts With Your Message

An effective marketing plan, actually begins with your message. This message is the foundation of your marketing, and when you have it clearly articulated, then you have the right to start engaging in the marketing and sales  process. If your foundational message...

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4 Undeniable Reasons Why Your Marketing Plan Isn’t Working

4 Undeniable Reasons Why Your Marketing Plan Isn’t Working

If your marketing plan isn’t working, there are four undeniable reasons for this (plus one bonus reason!) The marketing plan for most service professionals I talk to typically falls into one of these three categories: A Hope and a Prayer. Waiting and hoping that your...

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The CEO’s Job Is…

The CEO’s Job Is…

"The CEO's job is to keep the lights on, not to count paperclips." - These were the words of my CEO boss and mentor. In the 10 years that I worked for growth stage start-ups, I was responsible for leading marketing teams to support salespeople to drive revenue. In one...

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Convert Your Fans Into Your Customers By Adding Value

Convert Your Fans Into Your Customers By Adding Value

Convert your fans into your customers by adding value to what you do. Added value is an important business tactic that can be used by businesses to attract and retain clients, increase your brand awareness and differentiate your business from the competition. Here are...

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