I launched my coaching and consulting business 13 years ago after leaving a successful career as a marketing leader inside growth-stage start-ups. When I initially hung my shingle, I didn’t know what I was doing from a business-building perspective. I can say that now, but back then, I was stubborn, proud, and thought I could…
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The term “impostor syndrome” has been around longer than we have had a name to describe it. In essence, it defines when qualified people feel as if they aren’t worthy of their position. Many high-level executives and entrepreneurs feel a twinge of impostor syndrome from time to time, but some feel its impacts more consistently…
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If you’re not making a profit in the first three years in business, technically, your business is a hobby. There would be nothing wrong with that if you designed it that way. But, maybe you don’t want a hobby business; you are a change maker driven by making more impact. It’s one thing to start…
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My name is Michela, and I’m a recovering overthinker. The external noise is deafening, but the internal noise feels more destructive. Maybe it’s because many people disconnect from the here and now by losing themselves in constant hectic thoughts, being entangled in the past or driven by the future, and being caught up in the…
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What if I told you… how you’ve been taught to create a target market profile is wrong? I fell into the same trap, which got me nowhere in my business for years…! Whether you’re starting a new business, launching a new product or service, or expanding into a new industry or geographical area, this is…
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