Visibility is not the same as getting clients. Getting visibility is easy. All you need to do is show up. People can’t buy from you, if they can’t find you, right? But, visibility is not enough; it’s just the first step. Visibility alone doesn’t get clients. Knowing how to turn your visibility into profitability is…
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There are two big issues when it comes to marketing your services: The first is learning the strategies and tactics to attract clients. The second is all the issues that prevent us from taking action to attract clients. Issues like the fear of being seen, not feeling confident about your messaging or thinking that you…
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