If you’re not making a profit in the first three years in business, technically, your business is a hobby. There would be nothing wrong with that if you designed it that way. But, maybe you don’t want a hobby business; you are a change maker driven by making more impact. It’s one thing to start…
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My name is Michela, and I’m a recovering overthinker. The external noise is deafening, but the internal noise feels more destructive. Maybe it’s because many people disconnect from the here and now by losing themselves in constant hectic thoughts, being entangled in the past or driven by the future, and being caught up in the…
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What if I told you… how you’ve been taught to create a target market profile is wrong? I fell into the same trap, which got me nowhere in my business for years…! Whether you’re starting a new business, launching a new product or service, or expanding into a new industry or geographical area, this is…
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Before a company can earn a reputation as one that consumers love to do business with, people first have to learn that it exists and recall its unique attributes. Of course, while building awareness of your brand is a necessity for growing a business, isn’t always easy to achieve. With so much competition in the…
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What’s the difference between What you do v.s. Your job title? Every month, there are 1.5 Million Google searches for Life, Business and Executive Coaches. So, how do you compete with 1000’s of people who do what you do? The main thing to know for new and established Coaches is… People DON’T buy coaching,…
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Hoping that your business will be better this year than it was last year without an action plan, is called wishful thinking; and hope is not a sound business strategy. Getting your business off to a good start in a new year requires focused planning, strategic thinking and consistent implementation. What you do now, sets…
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