Various researchers over the years have developed models for examining businesses. There appear to be eight factors that influence business growth, and determine ultimate success or failure. Anyone who has studied the ecosystem of a business can attest that a business goes through different stages in its lifecycle. A business, much like a human being…
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Successful business owners grow with less struggle by using four keys to unlocking business growth. What do they know that you need to know? A business, much like a human being goes through a lifecycle of birth, growth, maturity and decline. Each stage of the business lifecycle has its own set of unique challenges and…
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In my resource guide, I share (in detail) 10 fast-action strategies to plug the money leaks in your consulting and coaching business. These are the same strategies that I use with my private clients and I want to share them with you, to help you create consistent cash flow, predictable results and double (or even…
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Ever wonder about the secret to becoming an iconic brand? Curious about how, for example, Ralph Lauren began as a colorful-tie salesman, and ultimately became… …“the most famous one-man brand on the planet” …“the fashion world’s reigning superpower” …“a dream-maker who has netted billions[?]” [1] There are many aspects of the secret, but you might be surprised to learn…
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Brand positioning, more than any other factor, determines your ability to attract qualified buyers, maintain their interest and, ultimately, land them as customers. In this article, I share my 7 steps to master brand positioning – because if your positioning is out of alignment, you’re missing countless opportunities for, both, paying customers and, in essence,…
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Marketing is just as much an inner game as it is an outer one. I was interviewed by Carla Rieger on her Successful Life Podcast Show and we talk about the key self-image shifts that can improve your marketing. Click here to listen to the interview. If you want more marketing tips and a Fast…
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