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Making decisions is something we do every day. Entrepreneurs, however, often have to make even more decisions than the average person, and their choices may have far-reaching effects and implications. It's no wonder that many of us feel anxious when it comes down to...read more
Robyn, like many passionate entrepreneurs has a high-quality service offering, but for some reason, just can’t close the sale. She has random sales once in a while, and she gets lots of hugs but no credit cards. Frustrated with her slow progress, Robyn turned to me...read more
Let’s talk about spring. Spring is the season of activity and opportunity that follows the turbulence of winter. However, the mere arrival of spring is no sign that things are going to look good in the autumn. “Spring Is the Season of Opportunity—Don’t Waste...read more
Over the past few months alone, I’ve worked with five different business owners to help them develop their service offering, and market a new program. This includes naming the program, writing the program description, developing the program details for how it works...read more
A business without marketing is no business at all. You won't have cash flow if you're not creating visibility and credibility for your product or service. There are two criteria that all successful business owners use to find the right customer. Learning how to reach...read more
Developing relationships with strategic alliances (referral or joint venture partners) is a great way for you to leverage your marketing message and amplify your sales efforts. Most business owners I talk to in my private business coaching practice don’t know how to...read more
I can definitely relate to the life of the business owner, and the inevitable ebb and flow of Entrepreneurial life. There are many hurdles and unforeseen obstacles that need to be dealt with when you launch and grow a business, and as a business owner you rarely get...read more
The journey of solo entrepreneurship can undoubtedly be an exciting one. You set your own hours, work from anywhere you want and answer to no one but yourself. On the flip side, because "solopreneurs" work alone, they often feel the emotional impact of isolation,...read more
The second habit in Stephen Covey's legendary book 7 Habits of Highly Effective People is "Begin With The End In Mind." This principle is crucial for success, and is undoubtably one of the most shared characteristics that every super successful business shares. The...read more
You are not a commodity; don’t present yourself like one. And be mindful that your marketing message doesn’t come across to your target audience, as if you are pricing yourself as a commodity. I’m reminded of a question posed in one of the coaching forums that I’m a...read more