There are a hundred and one tools and techniques that are used in marketing and business development. Some work better than others, but most, if not all, forget the fundamentals. Before a market will buy from you they must: 1. Know you 2. Trust you 3. Like you These are the fundamental steps of building…
Read MoreI was inspired to write this post after reading an article about John Mackey, co-founder and co-CEO of Whole Foods Market, in which he talks about conscious leadership, the role of leaders in organizations and the emerging paradigm of conscious capitalism. I saw him speak at The Art of Leadership Conference on the same topic…
Read MoreGuest post provided by: Sandra Garcia, Conscious Public Relations, Inc. Do you know why you are communicating something? It’s been a year and four months since I came up with the idea of “Conscious PR.” I had gone through a very interesting personal journey in 2011 in which I was torn between the image I…
Read MoreResistance is nothing more than fear. In my experience, the more fear I have about doing something in particular, the more I know and feel deep down inside that it’s probably a really important step that I need to take in order to grow personally, professionally – or both. The more important that ‘thing’ is,…
Read MoreThe Vancouver Board of Trade’s Women’s Leadership Circle recently hosted a leader speaker series at which over 100 women and men attended to hear three panelists; high-profile executive leaders in financial services, sports and retail. They each shared their sage advice. These gems are too good to keep secret, so I’ve compiled the highlights. Here…
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