Sales is a science that has been studied and well defined (by people much smarter than me!) In this post, I share 7 simple steps to convert prospects into clients. This is a blueprint for creating sales activities that have the potential to increase your conversion rates from 40% to 85%.
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You are not a commodity; don’t present yourself like one. And be mindful that your marketing message doesn’t come across to your target audience, as if you are pricing yourself as a commodity. I’m reminded of a question posed in one of the coaching forums that I’m a member of. It’s a question that I…
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A confused person never buys. Customers never buy because of product or service features. They buy into the outcome, benefit and transformation that those features will give them once they consume your product or utilize your service. And that, in essence, is what you are actually selling them. You are selling the perceived value of…
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In my interview with Eric Dye on Entrepreneur Podcast Network, we talk about: Some of the bad habits that business owners may not even be aware of that are preventing their potential clients from saying yes to working with them Several of the most common traps that are causing business owners to leave money on…
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What do you think of when you hear the word sales? Does it make you excited, do you feel indifferent, or do you feel uncomfortable? Many people seem to feel uncomfortable around the word sales because so many people who try to sell do it poorly, giving the whole endeavor a bad name. Yet, without…
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