Insight & Wisdom

for creating sucess.

Meet Michela

When you employ good marketing tactics, directed by a solid strategy, you will make more sales. Without a doubt, every business should have some type of marketing strategy that will work to connect with a target audience at the right place and right time, and what better place to connect with your audience than the…

Read More

If your marketing plan isn’t working, there are four undeniable reasons for this (plus one bonus reason!) The marketing plan for most service professionals I talk to typically falls into one of these three categories: A Hope and a Prayer. Waiting and hoping that your phone rings, an email from a prospective client lands in your…

Read More

All consumers follow a buying process, whether they know it or not. We all do it – probably a dozen times a week if not more. When we are presented with an opportunity to make a purchase we subconsciously ask ourselves a series of questions, and depending on our answers we either move from one…

Read More