I recently re-engaged with a client who I had previously worked with. He is the CEO of a fast-growing accounting and bookkeeping practice. The first-time around we worked on refining his marketing message so that all of his marketing collateral and sales communication was super aligned with what his firm represents. When presenting to prospects…
Read MoreResistance is nothing more than fear. In my experience, the more fear I have about doing something in particular, the more I know and feel deep down inside that it’s probably a really important step that I need to take in order to grow personally, professionally – or both. The more important that ‘thing’ is,…
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